Email Marketing Manager
Prezent
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See open jobs at Prezent.See open jobs similar to "Email Marketing Manager" Greycroft.Location: 100% remote
Employee Location: India
Role: Email Marketing Manager
As a B2B Email Marketing Specialist, you will be responsible for designing, implementing, and optimizing automated email campaigns. You will leverage Salesforce Account Engagement to create retention, nurture, and sales campaigns that drive results and align with our broader marketing strategy. This role requires a hands-on marketer with a deep understanding of segmentation, email automation, and data-driven optimization.
Responsibilities:
- Develop, execute, and optimize B2B email marketing campaigns using Salesforce Account Engagement
- Design nurture, retention, and sales email programs to move leads through the funnel and increase engagement
- Collaborate with cross-functional teams, including sales and product, to ensure campaigns align with business objectives
- Conduct A/B testing to improve email performance and analyze data to identify trends and actionable insights
- Manage campaign workflows, including segmentation, personalization, and automation triggers
- Maintain and optimize lead scoring and qualification through engagement activities
- Ensure compliance with email marketing best practices and regulations
Qualifications:
- 5-8 years of experience in B2B email marketing, with a focus on retention, nurture, and sales campaigns
- Proficiency in Salesforce Account Engagement (Pardot) or similar marketing automation tools
- Strong analytical skills and experience using data to drive campaign decisions
- Excellent written communication skills and an understanding of effective email copywriting
- Ability to manage multiple campaigns simultaneously and meet deadlines
- Experience with A/B testing, segmentation, and lead scoring in a B2B context
About Prezent:
Prezent is a VC-funded AI-powered communication productivity platform for enterprise teams. Prezent empowers enterprise teams to create hyper-personalized business presentations quickly and distribute them instantly. It’s the only AI-powered platform that combines audience empathy, business understanding and beautiful design. Individuals save 60% – 70% of time to make presentations. Founder and CEO (Rajat Mishra) was the ex-Senior Vice President at Cisco Systems running a $14B CX business. He has been recognized by Wharton Business School’s and Silicon Valley’s “40 under 40”. The founding team are proven engineering and product leaders and experts in this space. Initial customer and investor interest are very strong. This is an opportunity to join a growing and A+ team, to own a large piece of the engineering and build the next-great company. Attractive compensation and equity.
Top Reasons to Join Our Team
- Early-stage, well-funded startup, with great customer momentum.
- Be the catalyst to deliver a truly scalable disruptive product.
- Solve first-order problems in distributed computing, machine learning, and personalization.
- Rockstar team and leadership.
- Great benefits (e.g., Healthcare, Fitness passes, etc.)
- Attractive equity and compensation.
This job is no longer accepting applications
See open jobs at Prezent.See open jobs similar to "Email Marketing Manager" Greycroft.