Marketing Lead
SuperBill
Location
New York City
Employment Type
Full time
Location Type
On-site
Department
Marketing
We’re looking for a Marketing Lead to build and scale our marketing function from the ground up. This is a player-coach role for someone who’s both strategic and hands-on — able to design the growth engine while running campaigns day-to-day. You’ll own our channel mix, marketing operations, events, and demand generation, building the systems that drive pipeline, brand awareness, and customer engagement.
About the Role:
Channel Optimization: Identify, test, and scale the highest-performing acquisition and conversion channels (email, paid, content, events, partnerships).
Marketing Operations: Own analytics, automation, lead routing, and integration with Sales systems (HubSpot/Salesforce, etc.) to ensure clean data and attribution.
Events & Field Marketing: Plan and execute SuperDial’s presence at healthcare, RCM, and AI industry events; create small-format executive dinners and roundtables.
Campaign Strategy: Develop and launch integrated campaigns across channels to drive awareness and qualified pipeline.
Brand & Positioning: Refine our story and ensure consistency across web, collateral, and outbound touchpoints.
Cross-Functional Leadership: Partner with Sales, Product, and Customer Success to align messaging, feedback loops, and go-to-market priorities.
About You:
Have 7+ years of B2B marketing experience, ideally in SaaS, healthtech, or workflow automation.
Have scaled early marketing programs at a Series A–B startup (you’ve built the machine, not just run it).
Are fluent in marketing analytics and operations - you love making data visible and actionable.
Are comfortable owning both strategy and execution - from optimizing LinkedIn spend to building a content calendar to negotiating event sponsorships.
Thrive in fast-moving, cross-functional environments and enjoy working closely with founders.
Why SuperDial
You’ll join a small, driven team tackling one of the biggest inefficiencies in the U.S. economy — healthcare administration. We move fast, care deeply about quality, and give people real ownership.
This role offers a base salary range of $170,000-$200,000. We also offer equity and benefits as part of our total compensation package. Final offers may vary based on experience and qualifications - we’re always open to exceptional talent.