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Product Marketing Lead



Marketing & Communications, Product
Posted on Wednesday, February 22, 2023
About Us:
Ditto allows teams to manage their copy from design to production with a single source of truth. Over 3600+ teams (from Fortune 500 companies to startups!) currently use Ditto.

Copy is currently the most under-leveraged aspect of building product, despite being even higher ROI than design and touched by everyone from legal to engineering.

We're backed by incredible investors like Y Combinator, Greycroft, Soma Capital, and founders/top operators from Doordash, Kabam, IFTTT, and Pinterest. We're a fast-moving team, and this role is an opportunity to join an early-stage startup as one of the first employees and directly impact how teams build product.
📍 Location:
San Francisco / Remote 🌉
💰 Compensation:
$110 - 150K, founding team equity
⚡️ As our first marketing hire, you'll:
  • generate leads from target customer profiles for sales
  • create engaging content including blog posts, help guides, documentation, and case studies
  • manage launches of new features and publicize product changes to new and existing users
  • engage directly with design, developer, and content communities
  • work directly with founders on roadmap and marketing strategy
  • build and maintain process for top-of-funnel marketing and conversion
  • test success of marketing materials, including content marketing and landing page
  • identify new areas/channels for marketing growth
🤝 We're looking for people that:
  • communicate clearly and empathetically
  • are organized and detailed-oriented in your work
  • are self-motivated and able to create process/solutions from ambiguity
  • are familiar or have working experience with developer tools or design tools
  • are able to market to a technical audience
  • are experienced and/or interested in marketing for category creation