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Junior Performance Marketing Manager

Blinkist

Blinkist

Marketing & Communications
France · Germany · France · Ukraine · Berlin, Germany · Germany · United Kingdom · Remote
Posted on Oct 8, 2024

Blinkist connects people with powerful ideas from leading authors and experts to broaden perspectives, gain knowledge, and spark understanding in all areas of their life, both personal and professional.

Used by over 28 million people worldwide, Blinkist distills the key ideas from the most relevant, impactful books and podcasts. These can be read or listened to in 15-minute summaries, that we call Blinks.

Together with Go1, our parent brand, who gives organizations and their employees access to the largest curated e-learning library on the planet, we’re on a mission to reach one billion learners as we unlock positive potential through a love of learning. ✨

About the Role

As we grow, we need someone to support the growth of our performance marketing channels. This is where you come in. You will join a team of 6 performance marketing experts to help us scale our UA efforts specifically on Paid Social and Native channels by managing campaigns, eventually taking ownership of specific geos and playing a key role in the creative strategy and growth. It’s a great opportunity for you to make a difference and contribute to the development of Blinkist!

A few notes about the position:

  • Check out the interview process for this position here: https://jobs.blinkist.com/1v6
  • You can work in a hybrid setup from our office in Berlin, or fully remote within Germany, France or the UK. We can only hire candidates who are based in these countries and already have the legal right to work there.

What You’ll Do

  • Manage our UA campaigns with a focus on Meta, but eventually support other channels such as Taboola, Outbrain and Twitter (and much more) and ensure sustainable growth through those channels
  • Come up with new hypotheses and strategies for campaigns, propose tests, implement and evaluate their performance and adjust or scale according to your findings
  • Leverage analytics and reporting to drive channel optimization
  • Share reports, learnings, and best practices with the marketing team and different stakeholders, stay at the edge of developments in your channels, and proactively suggest strategy adjustments to reflect new industry trends and insights
  • Drive the development of concepts and creatives, work with design, copywriting or agencies on digital asset creation to use in your channels.

What You Need to Have

  • Background: A degree or relevant experience in business, marketing, IT, or other related fields.
  • Professional Experience: At least 1 year of experience in performance marketing, with a strong preference for paid social channels.
  • Analytical Skills: You possess excellent analytical abilities, have a data-driven mindset, and can work independently with a focus on achieving goals.
  • Technical Skills: Advanced Excel skills are a must; knowledge of SQL is a plus.
  • Communication Skills: Capable of delivering clear, impactful presentations and communicating complex concepts effectively.
  • Strategic and Creative Thinking: You can think strategically and translate ideas into creative UA campaigns
  • Passion and Growth Mindset: A strong enthusiasm for performance marketing and a desire to grow into an industry expert.
  • Language Proficiency: Proficiency in English, both spoken and written, and at least B1 level in German.
  • Culture Fit: A good sense of humor and a positive attitude – it’s going to be an exciting journey!

Why Blinkist/Go1

Our unique culture of empowerment, mutual respect, and transparency has always been our defining characteristic. We support each other and carve out opportunities for every individual to develop and grow. We strongly believe that diversity powers innovation, thus we celebrate and support our differences, providing equal opportunities for employment and career growth. We embrace a flexible, remote-first way of working that supports different needs and lifestyles.

These are some of our most valued benefits:

  • Competitive incentive plan in addition to salary
  • Employee Stock Option Plan
  • Flexible approach to work
  • 30 PTO days + Wellbeing days + Learning days
  • Monthly work from home or transport reimbursement
  • One time work from home office set up budget
  • Unlimited access to the Go1 Learning Hub, and mentorship program
  • Professional development fund
  • Volunteer leave to give back to the community
  • Family planning & parental leave, plus support for parents returning to work
  • Wellness initiatives and an Employee Assistance Program

If you choose to join our team in Berlin, you'll have access to our modern office space in Neukölln and enjoy healthy plant-based meals prepared fresh every day by our very own chef. 🥑

Join our team at Go1 and be at the forefront of transforming education through innovative learning solutions. Together, we can change the world. One learner at time.

#LI-REMOTE, LI-HYBRID #LI-SR1

Apply Now

If we’ve captured your interest and you want to take part in changing the world through the power of ideas – apply now and tell us what got you excited about this opportunity.

We look forward to hearing from you! ☀️

🔎 Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalised folks tend to only apply when they check every box. If you think you have what it takes, even if you don't meet every single point on the job description, please still get in touch. We’d love to have a chat and see if you could be a great fit.


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