Why join us?

Handoff is the AI agent that runs a construction company. We help remodelers automate estimating, streamline operations, and win more work—backed by real-time cost data, intuitive design, and workflows that “speak contractor.” With over 10,000 monthly active users and $6B in annualized project volume already flowing through our platform, we’re becoming the trusted partner for the people who build our homes.

We are backed by $25M+ raised from Y Combinator, Sequoia, Initialized, and Greycroft. Our team is distributed across hubs in Austin, São Paulo, and Buenos Aires, and we are deeply focused on building intuitive, high-impact solutions that make a real difference for our users.

Head of Marketing at Handoff

In this role, you will own our marketing strategy end-to-end. Reporting directly to the CEO, you’ll refine the channels that are already working—paid, organic, and social—while standing up high-performing outbound and demand generation programs.

This is an opportunity to help define the future of an entire category, shape our brand, and build a marketing engine from the ground up.

What you'll do

• Launch and Scale Demand Generation: Build outbound and email programs from scratch that consistently generate high-quality pipeline.
• Double Lead Volume and Conversion: Increase leads and conversion across paid, SEO, and social channels, with reduction in CAC payback.
• Drive Product-Led Growth: Design and execute in-product activation, conversion, and upsell loops that fuel expansion.
• Elevate Brand Storytelling: Develop clear, benefit-oriented messaging that resonates with contractors and reinforces our leadership position.
• Mobilize Customer Advocacy: Turn customers into content, community, and referral champions.
• Collaborate with Sales: Work side-by-side with Sales to define ICP, build outbound playbooks, and align on shared performance metrics.

About you

• 7+ years of experience in B2B SaaS marketing, including at least 3 years in a senior marketing leadership role.
• Proven track record of building and scaling outbound demand generation programs that drive qualified pipeline.
• Experience collaborating closely with Sales teams to define ICPs, build outbound workflows, and align on shared goals.
• Deep understanding of paid acquisition, SEO, social, and in-product growth strategies.
• Demonstrated ability to develop clear, compelling brand messaging and positioning.
• Expertise in CRM tools (e.g., HubSpot, Salesforce) and marketing automation platforms.
• Strong analytical skills with experience owning reporting dashboards and KPIs.
• Experience building and leading small, high-performing marketing teams in fast-paced environments.
• Excellent written and verbal communication skills.
• Bachelor's degree in marketing, business, or a related field (MBA or relevant graduate degree a plus).

What we offer

• Competitive Salary + Equity
• Unlimited Paid Time Off (PTO)
• 401(k)
• Medical, Dental & Vision Insurance
• Life & Disability Insurance
• Flexible Spending Account (FSA)
• Dependent Care FSA (DC FSA)
• Relocation Allowance
• Top-Notch Equipment - Choose your laptop!
• Team Offsites Around the World – In 2024, we gathered in Poland, Mexico, and Florida - where to next?

If you’re excited to define the future of AI in construction and build a marketing engine that drives exceptional growth, we’d love to hear from you.

Handoff is an Equal Opportunity Employer._ Handoff is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. Handoff will not tolerate discrimination or harassment based on any of these characteristics. Handoff encourages applicants of all ages. Handoff also participates in E-Verify._